Why Startups Need Digital Marketing Agency for Boosting Your Business In 2023
In the business world, technology, especially Artificial Intelligence and the Internet, has become essential. This digital revolution has transformed how we shop and promote brands. Forbes reports that 83% of startup business selling products online. and 65% of small businesses make up to 50% of revenue from online sales. To succeed, you must embrace digital marketing because your customers are online, and the analog era is fading. It’s time to adapt to the digital age or risk falling behind.
By hiring a digital marketing agency in Pune, you can enhance your business brand visibility, grow your customer base through multiple online platforms, and achieve better business growth by putting marketing investment at a lower cost. Digital marketing agency helps to reach your target demographic based on interest, behavior and increases the customer base.
Use the expertise of digital marketing agencies for Social Media Management for Instagram, Facebook, Linkedin, and Twitter, Creating and managing social media campaigns such as sponsored ads, Content Creation for blogs, ad copy, and newsletters, Writing, designing, and producing user engaging content and highlighting through banner, post or videos, Search Engine Optimization (SEO) to rank your website on Google, Optimizing content or old blog for search engines to increase more traffic and engagement.
Understanding the Digital Marketing Landscape
What is Digital Marketing required for Startups?
Digital marketing involves reaching your ideal customer or consumers through multiple digital channels, websites, and mobile devices through apps, and social media platforms to to promote a business product or service also using text and multimedia messages as a right marketing channel. Using digital marketing your business website can grow traffic for website engagement, social media video views, Lead Generation through landing page or paid campaign, one to one text messages, and App Installs.
In the form last few years to 2023 there has been a major shift of marketing from traditional methods to digital platforms in recent years. There are huge changes by using AI, and other technologies for making content, video, social media posts, and automation tool to reach to your customer in less time to increase the sell and connecting for major remarketing purpose.
Brand awareness is the first step of marketing which helps by as much as 80% to reach your target audience. There are large reputed companies with different business services of Healthcare companies like Apollo, Ecommerce industry like Manmatters, and Food industry companies like Amul are doing digital marketing and remarketing to catch their prospective and existing customers.
The Role of Digital Marketing Agencies
Are you a business owner or co-founder? Fantastic! But have you ever thought about your position of business in the market?
Do you have a strategy for promoting your brand or service effectively in your business location or catching new customers from a particular area?
Vidushi Infotech SSP stands as a CMMI Level 3 company & digital marketing agency based in Pune, delivering digital marketing services all over the world for all startup companies. Our primary objective is to provide outcome-driven services that drive traffic to your website, enhance brand visibility in the market, and boost your revenue generation.
Strategic Expertise: Digital marketing agencies provide proper insights and expertise to help businesses grow online effectively.
Multichannel Marketing: They various digital channels like social media, email, SEO, and PPC to reach a wider target audience and maximize their online presence.
Content Creation: These agencies create and curate compelling content to engage and inform the target audience, enhancing brand visibility.
Data Analysis: Digital marketing agencies work to find the gap for doing marketing based on the latest analytical tools like Google analytics, Google search console, different ad manager tools to check the campaign success and refine strategies to next work, and make data-driven decisions.
Cost-Efficiency: Outsourcing digital marketing services is often more-effective, as it eliminates the need for in-house teams and expensive tools, while still delivering strong results.
Cost Efficiency: Offering cost-effective marketing solutions based on your business industry like healthcare, financial, automobile, or fashion industry or personal brand building for expert people or persons that fit within a standard monthly budget.
Brand Building: Digital marketing agency services provide the building of a strong online brand presence for the new set-up business or implementation right marketing strategy by considering the target customer or ideal clients which helps to foster trust and credibility among customers.
Adaptation to Trends: Keeping up with the latest digital marketing trends and technologies, ensuring the small business remains relevant and competitive in the online market.
Important Services Offered By Digital Marketing Agencies
Before choosing any digital marketing channels for your startup or your business, you must know your primary objectives like brand positioning, audience, competitors analysis, and budget for specific marketing channels like Google SEO, Search Engine Marketing service, or Social Media Marketing. After knowing the business nature, digital marketing agencies make the right decision to go further.
There are some common service that digital marketing agency provides.
SEO (Search Engine Optimization)
SEO means increasing its visibility in Google or another search engine like Microsoft Bing, and other search engines. SEO services Identify the right and relevant keywords that your target audience is looking to get your service. We implement this through the website by providing the services page on the website. Online visitors will be more likely to be found and clicked on. The SEO results will show in few month and helps to get clients inquiry day by day.
Local SEO services
Google My Business, is a free tool to list your business to get clients from local business areas. All your business details like Name, phone number, website, location, review ratings, operational hours, and more, are easy to be displayed on a single screen for showing your business to your customers. A Digital Marketing agency for local SEO services will help you to set up your business online and get more customers to call you directly.
Social Media Marketing
A social media marketing agency for Startups give efforts to manage your social media accounts like Facebook, Instagram, Twitter, or LinkedIn. Prepare the monthly promotional calendar to post through banners and videos on a scheduled basis. You can get a business promotion by putting a proper monthly budget based on Lead generation to brand awareness.
Search Engine Marketing / Google ads
PPC campaigns are an excellent choice for businesses looking for rapid promotion of new products or services. Digital marketing agencies can promote them through Display ads, search engine campaigns, YouTube ads. Is google ads worth it for small business ? Yes. Absolutely. Google Ads are worth it because, They provide a cost-effective for businesses of all sizes like small or medium to reach a virtually unlimited, targeted audience.
Achieve Your Business Growth & Stay Competitive
The digital marketing agency can help you create a realistic marketing budget plan, allocating particular resources for SEO, PPC, or Social Media Promotions. You will get allocated resources for your business account management and daily review and progress. However, a digital marketing agency helps by checking the Key Performance Indicators (KPIs) on monthly basis to know the improvements.
Save your time for marketing
Small businesses or new businesses often have owners who handle multiple roles in their organization. Apart from these teams, operations, and inventory, they may also take on the tasks. It is a very hard time to get to identify new product prospects, finalize sales, and nurture potential customers. Taking on all these responsibilities can take up a significant amount of time. You can save this all marketing time by allowing these work to the digital marketing agency or services in Pune.
Work with best digital marketing agency like Vidushi Infotech SSP to grow your business online.
When you’re ready to make progress in your business and want to collaborate with a digital marketing agency, Vidushi infotech provides a simple solution with the new ideas and marketing research for your business. We serve every one of our clients from one-person, startups to large ones. We are a partner company of WSI and CMMI level 3 digital marketing agency service providers in Pune.
Our contributions to improving your brand visibility and image. Do you have any more queries or questions about hiring a digital marketing service? Feel free to reach out to us.
