Google Ads
Best Google ads strategies for online webinar
Promoting a webinar through Google Ads requires a tailored strategy to maximize registrations and attendance. Here are some effective Google Ads strategies for promote your webinar on Google in [...]
Google Marketing Live 2023: New Generative AI Features for Google Ads and More
Introduction: - The Google Marketing Live 2023 event introduced a range of exciting new features that leverage generative AI to enhance the effectiveness of digital advertising campaigns. These [...]
GA4 Vs Universal Analytics: The 5 Major Differences To Know
Google Analytics 4 Vs Universal Analytics Google rolled out the latest iteration, GA4 which will replace UA from the default setting for the digital analytics measurement in GA. It [...]
Google’s Query Interpretation May Shift Over Time as Searcher Intents Change
Over some time, the extent to which user behavior affects Google's search algorithms has been speculated, with the company characteristically reluctant to elaborate on the relationship. Nevertheless, Digital Marketing Services [...]
Does Google Ads signal label mean Optimized Targeting Enabled?
With labels, you can arrange the elements in your account into pre-eminent groups so that businesses can instantly, efficiently filter, and report on the information that is of utmost [...]